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Local Marketing Bootcamps

Jumpstart or accelerate your marketing with structured bootcamps - implement or improve key aspects of your marketing in-person or online in just a few hours or a few weeks.

Most of what you'll learn and do requires little to no budget - become more findable on local websites & Google and less exposed to changes on social media.

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Why is a bootcamp important?

During our 2-plus year cross-country adventure, we visited over 400 communities, conducted some 75 Marketing 3-4-5™ workshops, and hundreds of webinars and sessions. Now, we're extending that expertise to you with our Local Marketing Bootcamps.

Along the way, local business owners shared what they hate about marketing a.k.a. why they didn't do marketing or didn't get the results they were after but it usually came down to:

  • "I don't want to have to figure it out on my own"
  • "I don't know where to start"
  • "I don't want to waste time or money"

So, we developed this bootcamp series to address all of these issues while helping you implement our proprietary Marketing 3-4-5™ approach.

North Carolina Main Street Program

Based on the Marketing 3-4-5™ approach taught to thousands (also available as a paperback or ebook

"Marketing 3-4-5™ Simplifying Local Marketing takes the myth out of marketing and offers you straightforward strategies to help grow your business. This needs to be on every small business owner’s and Main Street Director’s must-read list.” —Liz Parham, Director of North Carolina Main Street

Our bootcamps are designed for small business owners & community organizations

Offered online or through local Chambers of Commerce, Main Street Associations, and others - who want practical, actionable insights they can immediately apply to their businesses. You'll learn how to:

  • Optimize your website for local search
  • Leverage online directories and review sites to increase your visibility
  • Create a strong social media presence that engages your local community
  • Use email marketing to drive repeat business and referrals
  • And much more!

You'll receive personalized guidance and support throughout the bootcamp, and you'll walk away with a solid marketing foundation, better processes, and a repeatable approach to save time and increase your effectiveness going forward.

You can do this, you're not on your own

In-person bootcamps last about 2 hours, and our online varieties are broken into a series of individual activities that you can complete at your own pace over 2-4 weeks. Most activities you'll learn to do will take 15 minutes or less (based on our Marketing 3-4-5™ approach).

The result will be a solid marketing foundation, better processes, and a repeatable approach to save time and increase your effectiveness going forward. Most activities you'll learn to do will take 15 minutes or less (based on our Marketing 3-4-5™ approach).

Restaurant Marketing

Retail Marketing

Event Marketing


Nonprofit Marketing




Bootcamps each focus on one of the following:

  • Effective event promotion & how to get more marketing ROI before & after events
  • Content Marketing & SEO fundamentals
  • Surviving Social Media (for those active but overly dependent on social and concerned about becoming more sustainable)
  • Nonprofit Marketing (for local nonprofits)
  • Main Street, Chamber, Tourism or Community Marketing
All will include some activities around creating & distributing content, email marketing, calls-to-action, supporting local and cross-promotion, avoiding common mistakes, and webpage & content structure.

Key Benefits of all bootcamps

  • You'll walk through each step of the setup or configuration needed i.e. you won't have to figure it out on your own
  • You'll complete multiple activities so you have hands-on experience you can repeat
  • You'll learn best-practices and how to avoid common mistakes
  • You'll be prepared for success with minimal effort or expense